The Digital Experience of Coverings 2020


Insights from Coverings, the annual tile and stone experience.

by Andru Eron, New York Tilemakers

Coverings took a new direction this year and transformed into #CoveringsConnected, a fully digital experience that made the most of this new remote reality. In year's past, I have attended the Coverings show, and found my place in this year's virtual mix by listening in on various webinars throughout the week. 

From the April 20 webinar 'Full Spectrum Ceramics'

I enjoyed the webinar entitled "Full Spectrum Ceramics: Industry Solutions & Best Practices." The presenters were Ryan Fasan, Technical Consultant/Creative Development at Tile of Spain/Centanni Tile and Scott Conwell, FAIA, FCSI, LEED-AP, Director of Industry Development at the International Masonry Institute.

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First, Ryan asked the virtual audience why tile?

He went on to talk about gauging budgets to optimize client's needs and discussed tiles purpose in our built environments, as well the inherent benefits and characters that ceramic tile brings to the table.
With key foci for clients today being health, safety, ROI & ease of ownership – ceramic products are usually the best option for many projects.
Speaking of connections, tile is one of the oldest building materials with one of the longest standing histories, which is why both the makers and purchases of this product feel a strong connection to it in their homes.
"There's decades of artisanal know-how and history that builds into the story of this material." 
Ryan also touched upon tile's environmental footprint and the health of the product.

Following Ryan's presentation, Scott shared his insights on how to design with tile and what to look for with standards and qualified labor. He also spoke to us on certification programs and critical points in tile setting and specifications.

During the webinar, an Interior Designer asked, how fast is the installation education getting out to the contractors? With IMI being the organization that trains tile setters, Scott answered about training the labor force and the IMI's mission of training installers, including on the union end and non-union end – and keeping that training up to date.

View the webinar recording here, and learn more about 
Coverings 2020.